Moscow is, in short, a city of gnomes: we love grandmas, loads of money, a lot of bearded men and awesome underground metro palaces. St. Petersburg are elves: some kind of half-pokers with off-the-scale self-esteem, a subtle sensual nature and local patriotism. the rest of Russia is inhabited by Orcs.
Have you noticed that “Winston Blue” sounds like the name of some English king, and the names of medicines can be the names of wizards, elves, dragons, etc. King Yodomarin, Prince Gastal, King of the Dwarves Berodual.